All Good Things Come In Less Packaging According To Yeo Valley

Date:2009-5-27 10:15:00

Yeo Valley Organic has made significant in-roads into packaging reduction across its range of organic adult and children’s yogurts. The company has eliminated a total of 109 tonnes of packaging since January 2008, through a combination of reducing the amount of plastic used, increasing the amount of Packaging made from recycled material and the removal of avoidable cardboard sleeves.

The largest single saving over the last 12 months has been made in its use of the polypropylene (PP) used to make the company’s Big Pot yogurts. Yeo Valley has made the pot even more environmentally friendly by reducing the levels of PP used in each pot by 1.3g resulting in a total saving of 40.2 tonnes per year.

The sleeves across the Company’s yogurt range have also seen significant improvements, with some products such as its 4-packs moving to recycled board, and the sleeves being removed altogether from the individual pots on its children’s Fruit Tumble and Strawberry Jumble 4-packs. This has been complemented by reductions in the thickness of the PET lids used on its Big and Small Pots, Multi-pack and Children’s ranges. In total, over 30 tonnes of cardboard and 3.5 tonnes of PET have been eliminated as a result of these initiatives. Its PET and cardboard outer cases have also been part of this project, with 29.1 and 5.6 tonnes respectively being eradicated from the supply chain.